HELPING YOUR BUSINESS COMPETE AND THRIVE BY

Profit Generating Options for Independent Opticals

Independent Optical Laboratory Network Frames Sunglasses DVG Lenses® Managed Care Solutions Consulting

Focus Your Vision

"Where there is no vision, the people perish..." Proverbs 29:18

You have worked hard to build your business from the ground up! Cowboy Consulting understands and respects what it takes to accomplish this, especially in a competitive culture that seems to favor chain stores, online sales and private equity.

Cowboy Consulting gives you the tools to keep your business fiercely independent! Our proven methods can improve your technology, reduce your cost structure, streamline your business practices and improve profitability.

Let Cowboy Consulting help you grow your business to its fullest potential.

ABOUT US

At Cowboy Consulting,

we give you choices, NOT contracts.

Long before Yellowstone made it popular to be a "cowboy",

JR Dollins was living by the code that a man's word is his bond. Raised on a rice farm and cattle operation in the Coastal Bend of Texas, JR has deep rooted values of honesty and fairness. He is exactly the kind of trusted advisor that you want on your team.

Don't let the boots and cowboy hat fool you...JR is a strategic and experienced business man with a black belt in Lean Six Sigma Management Methodology. His years of experience in the optical industry have given him the insight to know that you need choices, NOT contracts.

Cowboy Consulting appreciates and respects that your business is unique. That is why he has developed an entire toolbox of strategies that can be customized to meet your specific needs:

Access to an entire network of independent laboratories
Competitive pricing on lenses and frames
Proprietary optical lens brand
Optimized insurance filing strategies
Boutique frame line
Glass Lenses
Value frame and lens package
Staff development
3rd party "out of network" support
Managed care opt-out instructions
Optical supplies
Safety packages
Solutions to profit leakage issues
AND MORE!

If you are looking for an honest assessment of your business with a consultant that has proven success in the optical industry, contact JR Dollins today!

Strategic Principled Conscientious

J.R. Dollins

Owner and Chief Consultant

Learn More About Us

What Our Clients Say

Berry Stewart

Eye Center

"He is awesome, always so friendly! JR always checks on us, make sure we have all the tools we need to run a smooth optical...And he always returns our call and emails. "

Southwest Dallas Eyecare

"JR has helped us so much turning our optical around. He has a way of explaining things to you that is easy to understand. Very trustworthy and that's hard to find these days. "

Lorena

Customer

"JR is very knowledgeable and always going the extra mile. I am glad we have crossed paths. I highly recommend his services!"

Liz

Customer

"JR is a good businessman. He is well liked, has a good sense of humor and looks likes a real cowboy. He is honest, dependable and knowledgeable of his products. He also has great personal customer service."